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Why AI-generated content makes your audience feel gross (and what to do about it)
The case for marketers (or anyone, really) to use human-generated content instead of AI-generated content.
Charlie McCarthy
May 294 min read
How AI Turned Solo into Scalable
The math of running a solo business just changed. The costs that used to force entrepreneurs to either hire help or compromise on professionalism have disappeared.
Charlie McCarthy
May 56 min read
Smarter Tools, Same Questions: Why Human-Led Strategy Still Wins in an AI-Powered Business
For the last handful of years, AI has dominated business conversations. What can it do? Should we be leveraging it? What are the risks if we do? What are the risks if we don’t? The fear of missing out (FOMO) is real. Boards continue to ask about AI, and leaders are finding new ways to experiment with it daily. Marketing departments are adopting generative and multimodal AI tools faster than anyone has time to evaluate them properly. The Essential Question Before AI Adoption S
Charlie McCarthy
Apr 159 min read
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